Facebook launched a UK newspaper campaign on Monday warning British citizens to be wary of fake news in the lead up to the General Election on June 8.
The social network took out ads in major papers including The Times, The Guardian and the Daily Telegraph, which list ten things its users should look out for when deciding whether to trust information they read online. The tips include checking headlines, URLs, photos and dates.
The spread of fake news has been a problem online for years, but blew up during the US presidential election last year. Facebook resorting to physical media to warn people about fake news is an indication of how widespread the problem has become and the perceived potential for it to impact the outcome of elections.
“People want to see accurate information on Facebook and so do we,” Simon Milner, Facebook’s director of policy for the UK in a statement. “That is why we are doing everything we can to tackle the problem of false news.”
Image courtesy of C-Net.
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